Tuesday, 3 May 2011
Compared to the CD promo pack, we used completely different pictures. On the CD cover we focused more on the band. On the magazine Adverts we focused on different areas. We focused more on the actually meaning of the Album title rather than the band. On the first advert (left) we mentioned and stated the band name, the album name and the "Hit single". We did this because as our music video and song was "I Disappear" we decided to use a picture that helps relates back to the actual song and video rather than back to the artists. To do this, we made the main character fading to help emphasize and remind the audience the music video and song. We thought this idea of the magazine image was good as it contained for once a bright background and it gave off a friendly vibe as to say that the song and music video was good and that the band isn't all the time "dark, depressing and aggressive" like most rock/metal songs and music videos are. We mentioned a release date for the album along with a 5 star rating quoted from a real metal magazine called "Metal Hammer". The background we chose was a location that we used in the music video which again has brought us back to the video itself, we thought we would use this because we felt that the audience would be able to recognize the surroundings and not just have a random picture in a random location that does not work in any way with the music video or the music, we felt that this would be a good photo to have done for the front cover of a magazine.
The second advert (Right) we used was a very dark, aggressive and typical metal theme. We took a picture of Massimo’s back as he has a tattoo which we thought would look good as a type of "Emblem" for the band. The colors we used in this advert where black and grey to give off the metal vibe. We also decided that on this advert we kept it simple and to the point but at the same time, keep it a sort of mystery due to the simpleness of it. We included the text: "The end is near" as again it related to the album title "Lightning Fear". We wanted to emphasize the album in different ways and so we came up with the two ideas that are our magazine adverts. In both adverts we displayed in the bottom right corner the album front cover to again promote the album. The main reason why we came up with two ideas for adverts was because we created the first one (left) for normal music magazines as it was calm and friendly, and we created the second one (Right) for specific metal magazines such as Metal Hammer and Kerrang because of its dark colors and aggressive and morbid vibe. We didn’t want to use pictures of the band as we thought we had used them to many times on the CD and promo packs and decided to have a variation of photos throughout the magazine covers and pictures on the CD and promo packs.
CD Pack and Promo Pack
Top Right (Promo pack) Bottom image (Handout)
(Top image) This is our finished CD Promo pack. we included front and back cover along side with an insert cover inside the CD. As you can see we also included the spine of the CD that we decided to add some artwork on. When looking at other CD albums from the rock/metal genre, we noticed that alot of them had artwork, pictures of the band but most importantly, some were quite complex and so we decided to have this for our own CD promo pack.
(Top image) This is our finished CD Promo pack. we included front and back cover along side with an insert cover inside the CD. As you can see we also included the spine of the CD that we decided to add some artwork on. When looking at other CD albums from the rock/metal genre, we noticed that alot of them had artwork, pictures of the band but most importantly, some were quite complex and so we decided to have this for our own CD promo pack.
In the middle, the picture with the lighting is the front cover. Much like the back cover, we went with the dark background but, whilst studying different album covers, we noticed alot of rock/metal album covers were either artwork, or pictures of the band. For this reason, we decided to challenge the convention and use both for our front cover. We went with black stormy sky with lightning as it was in coherence with the album name which was "Lightning Fear". We liked the idea and chose it. The picture we chose was of only two band members. We chose this picture because the guitarist was looking back as to say he was looking behind him at the stormy, lightning filled sky and the drummer appears to be stunned and "Confused" with what is going on which again relates back to the album name. We thought as well that the picture itself was "Confusion" and gave the CD cover more of a "Metal" feel to it. In the bottom left corner we put a little sign that says "Parental advisory" as to say that the CD contained explicit lyrics which is very common with rock/metal This is the insert cover of my groups CD promo pack. We decided to go with a basic "Metal" background as we didn't want to use any images as we have already done that for the front and back cover and we wanted a variation of themes. We chose the idea of having the band members present with
Top (Front cover) Left (Back cover)
their names and job roles in the band to show who they were and what they contributed to the band and overall, to the CD. We kept to the dark background due to the "Metal" look and after researching CD albums, we found that our idea of having the band members present was done before but, most commonly on rock/metal CD albums. So we took the convention and went with this. We chose pictures of the band members playing to give it more of a realistic and proffesional manner. CD's.
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